Tag Archives: blogging

Tipping Point of Science Communication in Canada – A Response

1 Dec

I had the opportunity to represent my department at the Vancouver Telus World of Science during Telus World of Science Community Celebration Free Admission Weekend last year. 20,500 people showed up. Not just families, which we normally would expect with a visit to the Science World, but also teenagers, young adults, retirees, and more.

People lining up around the block in the rain, waiting to enter the Science World.

People lining up around the block in the rain, waiting to enter the Science World.

Having done science outreach and communications for the better part of my life, our general public’s enthusiasm toward science is hardly “just anecdotal” for me. As the person coordinating many public events for my department, time and time again I was worried that nobody will show up to a talk about the beginning of the universe, about the discovery of a new particle, about the physics behind climate change, about what “time” is, about the latest research on LED and Lasers…

And time and time again I was proven wrong.

So when David Kent, a friend from my Let’s Talk Science days, said the following in his recent article, “Sorry Rick Mercer, I’d love to agree but I think you’re wrong,” I had to disagree.

I believe Rick Mercer thinks that science is cool, and I even believe that he would be pleased to see his tax dollars (and maybe even his charitable dollars) go to support blue-sky research. But I do not believe Mr. Mercer’s idea that Canadians as a whole are interested although I, like him, would wish it to be the case. I think Mr. Mercer’s claims about Canadians’ passions are anecdotal at best, and lack any evidence – indeed it is possible that Canadians don’t give a hoot about science for science’s sake.

I’ve spent the better part of the last 15 years doing scientific research and outreach in Canada and the United Kingdom. To me it appears that, despite science influencing just about every aspect of their lives, the average Canadian adult does not particularly care about how or why something works. Canadians care about cures for their loved ones, faster mobile phone technologies, higher-resolution televisions, and fuel-efficient cars and homes.

In fact, the latest report “Science Culture, Where Canada Stands” by the Council of Canadian Academies seems to support what I have seen. The issue is not in our public’s interest in science. There is plenty of that here in Canada.

coca national percentages infographic-cmyk

David went on to say,

I would love to be proven wrong and I hope that this article might inspire some more efforts to create a better public understanding of, and support for, basic scientific research.

The real issue here is, with Canada’s short history, the spread of our population across a massive landscape, the lack of a champion organization or political momentum, and our current government’s unflattering attitude, what we can do creatively to foster public support for basic research. And, we as scientists or science communicators should stop expecting public enthusiasm alone is sufficient. What David is asking for takes more than just that.

In fact, for UK, which is the country that David is stacking Canada against, the two champion organizations I am aware of both have very long histories. The British Science Association was established in 1831. The Royal Institute of Great Britain was founded 1799. (And remember Canada only came about in 1867). These champion organizations have been a big part in driving the dialogues about science and science education in UK. Together, the environment fostered by such organizations significantly contributed to UK’s scientific atmosphere now.

So, how are we going to catch up?

It takes years of building human capacity by science communication training – through science communication programs from the Banff Centre, Laurentian University, Mount Saint Vincent University, and several science journalism programs.

It take organizations such as Evidence for Democracy and Get Science Right to encourage people to start writing emails to their MPs, to bring attention to science-related policies, to be a political voice from this side of the bench.

It takes making science geographically more accessible to everyone in Canada. For example, you can now watch public lectures from the Perimeter Institute for Theoretical Physics live online, without taking a trip to Waterloo, Ontario – and if you want more, check out their archive.

It takes our scientists talking to others, not only about the science they do, but also about why the science is important to others – why, when someone is worried about the money for rent tomorrow, about looking for a job, about whether his or her child can get a childcare spot, this someone should care about basic science research. That is what many of the Science Borealis bloggers have been able to do through their blogs.

And, can we encourage more collaborations beyond science for simply science’s sake – how about being part of literature, art work, technology, movies, entertainment, and beyond? How about more events like the Beakerhead in Calgary, A smash up of art, science and engineering?

But in the end, it takes time to build up momentum. While the Banff Science Communications Program is about to celebrate its 10th anniversary, most of these other science communication activities only happened in the past 2-3 years. This further speaks to the need for building capacity, and when we have reached the tipping point, things happen. More and more people will finally go, “it is time to do something about this in Canada,” as most of groups mentioned here have done.

So, let’s stop thinking that our public are not interested in science. They are. But science does not exist in its own silo. The bigger question is, why should the public care about funding for basic science research, about science-related policies, about the freedom to access research done by our own government scientists. And that, takes more than Canadians’ enthusiasm toward science. That takes capacity, momentum, and the tipping point.

PS. Here is Rick Mercer’s Rant that David was referring to.

Within and Beyond Academia – Science Communications Intro for Graduate Students

22 Aug

Natasha and I had often chatted about me running a science communication workshop/presentation for graduate students in the department. A few months ago this became a reality – and it worked quite well since there had been some interests among the students to learn about career paths alternative to an academic one.

I put together a fairly short presentation for this purpose. The idea is to talk about the changing landscape of science communication, and to bring a little bit of social sciences into the picture, as the study of science communication often falls into social sciences – and not easily within the reach for science students.

You can go through the slides below via SlideShare. Alternatively, you can also download the high quality pdf through UBC cIRcle (thanks for UBC cIRcle for hosting the presentation!).


I was quite relieved to see many graduate students in the room (Apparently I was competing against an Astronomy talk that offered free pizzas!!). The presentation itself was only about 30 minutes, and we spent another 30 minutes having an open discussion about science communication. A few interesting questions were brought up. For example, some wonder if it was a smooth switch for me to go from graduate studies/research to science communication. The answer to that was no – you can read all about this in my earlier post. Another student asked if she needs to use Twitter, considering all the recent focus on social media and online communications. I personally don’t think everyone needs to use all channels, but it is important to try a few out and see what works for you. There are also a lot of in-person outreach opportunities that have been overlooked now because everyone is going online. In any case, it is useful to have a landing page/online profile where you can showcase what you have done.

Last but not the least, we chatted about whether it is easier to find a job in science communication. Just because it is an alternative to an academic career doesn’t mean that it will be easy. Some institutions don’t even have such positions, so it is up to you to pitch this to institutions and to convey why science communicators are needed. In the end though, it really comes down to whether you are passionate about it, and whether you are good at it – a lot of soft skills are involved here. Natasha also brought up another point – a good science communicator in physics and/or astronomy is likely higher in demand compared to one is other fields of science; I think it is mostly because some of the concepts in physics and astronomy are more abstract and more difficult to explain, so having that background is definitely a plus.

After the presentation, I was approached by a graduate student about the possibility of me starting a department blog. He was very interested in writing, but found the idea of maintaining a personal blog is just a bit too much for someone who is trying to wrap up PhD. I think a department or an institutional blog is a great idea, not just because it will showcase the work done by the department, but also provide an opportunity for students in the department to put together a “writing sample” for the future. Right now, I do have 3-4 graduate students interested in this, but I think it will take more people in the dept interested before I jump into this. I am also going through all the points mentioned by Matt Shipman in his article, Institutional Blogging: Do You Really Want to Do This?  I shall continue to contemplate what he discussed…to start an institutional blog or not…

Science Communication at the #SharingScienceUBC Conference

31 Mar

My schedule for the past month and a half has been stuffed with conferences – from IPSEC to AAAS, to BC Outreach Workshop and now Sharing Science at UBC – I must admit that I shouldn’t complain about all the great science outreach and communication work I have seen!

The Sharing Science Conference is a science communication conference. The conference was student-driven, organized by the UBC student club Carl Sagan Association for the Communication of Science. This conference was also a collaboration with UBC Faculty of Science, the Science and Technology Studies of UBC Faculty of Arts, and the Beaty Biodiversity Museum.

If you missed the Sharing Science Conference, don’t worry – here is a summary to help you catch up. Click on the image below to access the story via Storify. Enjoy!

Storify - Sharing Science

Let 2014 begin

20 Jan

I didn’t imagine blogging becoming part of my life.

I never thought so many people would read my posts in the past year. Never anticipated the number of my twitter followers would grow from the 24 people I actually knew, to the 350 people whom I became friends with. I never imagined finding a place I belong and becoming a part of the online community for science communication.

I didn’t realize blogging would make my voice a little louder, my imagination grander, and my stance for what I think is right much stronger.

I didn’t think that with all the random thoughts I have, thoughts connecting my life to science, to research, to the society, this blog becomes me, and I become the blog.

I once told a friend that I wrote my blog posts like my diary. This is about half right – the other half, I wrote them like my research thesis. With every comment posted by others, my heart beats somewhat faster. Whenever a friend says “hey I read that post!” A smile floats to the surface – it’s a rush.

I want to thank the friend who practically pushed and shoved me into blogging and twitter. The friends who watched me”grew up” online. The friends who contributed ideas, many of which became actual posts on this blog. And the friends who read my blog. All of you whom I have met, or I haven’t met and hopefully will meet and chat in person one day. Thank you, you are awesome.

Last but not the least, I would like to give myself a little pat on the back. Theresa, thanks for being the stubborn idiot who thinks that you have more than 24 hours a day and isn’t afraid of making some mistakes here and there. Thanks for wanting a little more. Thanks for saying no when you should, and saying yes when you really shouldn’t.

Now, let 2014 begin.

#CSPC2013 Science Blogging in Canada (Storify)

25 Nov

A few months ago, we started talking about the need for a science blogging session during the Canadian Science Policy Conference 2013 in our Google+ community – Science Communications Canada. It was exciting that the idea grew into a session for the conference, with the launch of the Canadian science blogging network Science Borealis. While I was unable to attend the session in person, I managed to follow the conversation on twitter. Here is my attempt to capture the conversation via Storify. If anything is out of context or doesn’t make sense, please do not hesitate to let me know.

#CSPC2013 Science Blogging in Canada – Storify

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